Evergreen campaign video speaking to a prospecting audience, those who may be unfamiliar with McAlister's Deli and its menu variety. This was the culmination of collaboration with the larger brand team to develop a strategic brief that brought to life one of the RTBs that McAlister's Deli is a great destination for a group of people. This was one of our top performing videos across paid media channels - CTV/OLV and Meta.
At McAlister's Deli, we are known for our iconic iced tea. Why not promote our tea pass to those who love us the most.
So, what kind of a person buys a tea pass? Watch and see!
DemerBox's brand video that launched during the summer with a business objective of driving consideration and awareness of the speaker's benefits.
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